Call Roman Sharf

Anthony Farrer in the bank telling the bankers to Call Roman Sharf.

Call Roman Sharf is a phrase that gained notoriety following an incident involving Anthony Farrer during the Blackout. The phrase emerged during a banking crisis that coincided with the blackout, leading to widespread speculation regarding Farrer's business practices and financial integrity.

Background

In the wake of a local news report alleging that Anthony Farrer and The Timepiece Gentleman had absconded with consigned watches and customer funds, panic ensued among clients and financial institutions alike. This turmoil prompted Farrer's bank to freeze his account, which severely impacted his ability to conduct business. Despite the chaos, Farrer continued his operations, which he later revealed to be part of a publicity stunt.

The Incident

During a visit to his bank to address the account freeze, Farrer made an unusual statement to the bankers: "Call Roman Sharf, he's a big YouTuber." This remark referenced Roman Sharf, a prominent figure in the luxury watch community and a popular YouTuber, who had publicly defended Farrer in a video. Sharf's endorsement suggested that Farrer was not involved in any wrongdoing, yet the statement was perceived as absurd by many, given its reliance on social media influence as proof of legitimacy.

Resolution

Following this unexpected plea for validation, the bankers eventually unblocked Farrer's account, allowing him to resume normal business operations. The incident became a topic of discussion within the watch community and among followers of both Farrer and Sharf, highlighting the interplay between social media influence and traditional banking practices.

Cultural Impact

The phrase "Call Roman Sharf" has since entered the lexicon of the luxury watch community, symbolizing the sometimes absurd reliance on social media personalities for validation in times of crisis. The incident has sparked conversations about the implications of social media endorsements on trust and credibility in business dealings.